Google announces Significant Algorithm Changes on April 21, 2015 to Favor Mobile-Friendly Websites


As your leading Los Angeles Mobile Magento Developer, Kento Systems wants to make all of our readers aware of the new Google algorithm revisions coming in the very near future.

If webmasters are not already designing mobile-friendly websites, then they may be in for a big surprise come April 21, 2015.

Google has just announced a new algorithm update whose ripple effects are expected to be more expansive than those of Panda, Penguin, or Hummingbird. In just a few short days, websites all over the Internet will be witnessing massive swings in their search engine rankings. Some will see substantial jumps to the top tiers while many others will likely plummet into the depths of obscurity.

It’s no secret that the use of mobile technology has been on the rise for the past few years. The number of daily smartphone search queries have long ago surpassed those from traditional laptop and desktop computers.   And Google has been at the forefront of this new trend from the very beginning, providing the world’s largest mobile platform, mobile app store, and mobile search engine simultaneously. In other words, Google gets to call the shots when it comes to mobile technology. As the leading Magento Specialist in the western United States, Kento Systems has been preparing for these coming updates for several months. We’re ready to help e-commerce webmasters maneuver these difficult changes.

Is your website Mobile-Friendly?

Many owners of e-commerce websites have long known about the importance of mobile search queries to increase revenues. While some may have been only “experimenting” with mobile search technology over the past few years, now these SEO practices will carry significantly more weight with Google and ultimately Yahoo, Bing, and every other search engine out there. Mobile-friendly websites are not just a secondary consideration to drive additional revenues. They may be the very life-blood that keeps your website alive.

As your professional Mobile Magento Developer, Kento Systems has spent several months in preparation for these coming algorithm changes. We can provide a thorough evaluation of each individual webpage to ensure that you reap the potentially massive benefits of being one of the first websites to conform to these new algorithm changes.

Algorithm changes will operate in real-time.

According to Google, the new algorithms will rank each webpage individually rather than rating each website in its entirety. Another interesting algorithm update will be the app indexing feature that will grant special favor to sites associated with Android mobile apps. And perhaps most important of all, the search engine spiders will begin re-ranking webpages immediately on April 21 and in real-time.

If history has taught us anything, then this will likely mean a great deal of fluctuation in the search rankings in the coming weeks. Don’t underestimate the importance of this latest update. Even Google says that this round of algorithm changes will be “significant.”

Contact your Kento Systems representative today 310-752-9992, your preferred Los Angeles Mobile Magento Developer.


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