The demand for eCommerce stores is abundant but in order to achieve success, the process must be done correctly. Below are 7 SEO Tips To Rank Up Your Magento Site.
Add Great Content to Your Store
If your objective is outranking the competition, make sure to write or curate interesting content, other than your product descriptions and sales pages.
Aid Search Engines to Determine what your Images are About
Pictures on your store should have significant titles that represent your store.
Don’t Duplicate Product Content
Each product should have its own unique description, even if it is only a slightly different version of another product. Find that difference and include that in the new description, even if it is something as simple as size or color.
Use Extensions to Enhance SEO
SEO rankings are more than just keywords and meta tags. They are also based on user behavior once they enter your eCommerce store. Corresponding Magento Extensions, when installed, will help improve SEO Rankings and in turn customer satisfaction.
Get Your Robots.txt File to Work for You
Google uses this file to index your website. The information you put in that file tells Google whether or not it should index your website. Make sure you have “INDEX, FOLLOW” directive setup in your robots.txt file. For more information on setting up the Robots.txt file for a Magento eCommerce website, please visit: How to Setup Robots.txt for Magento eCommerce.
Write out the Meta Fields
Using the backend of Magento, design a purposeful meta title and description for your Magento eCommerce store. Edit your default title and default description text areas to something significant.
Produce a Google Sitemap
From your configuration page go into the Google Sitemap settings and alter your settings so that sitemap generation is permitted.
We talked about 7 SEO Tips To Rank Up Your Magento Site which are just a few examples of tasks we do. For a full list of Magento eCommerce Marketing and SEO Services that we at Kento Systems provide in the Los Angeles area, please read our Marketing, Advertising and SEO page and feel free to contact us at 310-882-7755.